In this post I want to talk about the professions of all online marketing field.
According to education-portal digital marketing profession is often responsible for developing the strategy used in marketing a company’s product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others. The names can be differentiate like digital sales executive, SEO marketer, online marketing manager, online marketing specialist and so on. Digital media planners/buyers can also be added to this list. Georgetown University also gives a list about possible job titles for a student that graduate from digital marketing programme. These are:
Internet Marketing Manager
Web Marketing Specialist
Senior Online Marketing (SEM) Analyst/Director
Junior Search Engine Optimization (SEO) Strategist
Online Marketing & Social Media Specialist
Interactive Marketing Manager
SEO Diagnostics Consultant
Director of E-commerce
Data & Web Traffic Analyst
Web Properties Marketing Manager
Digital Media Buyer
As being a very fast growing field, the profession will vary to sub-branchs in the future.
According to Bureau of Labor in the USA demand for marketing professionals will be strong through 2020 as the profession becomes more technical, specialized, and strategic.